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COLOR PLUS
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Over the years, we have not just stuck to our chosen path of leadership, but have also started to assume iconic proportions both in the market, and in our industry. Global giants in the textile industry are always keen on joining hands with us, even lending their names, to joint R & D efforts. We have been seen as ideal vehicles to launch new and value added features. They are confident that if CP took on their product, the rest of the market would be sure to follow suit. Based in Chennai, we have a centralised design and development team, and we do most of our manufacturing. Our centralized warehouse ensures timely deliveries to our outlets in India and abroad. Our in-house IT Team has developed a " bespoke" ERP package, which gives us tight control over the entire chain, from Design to Storefront. |
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But then again, you won't find us resting on our laurels. In order to leapfrog to the next level, we sought a suitable partner. In 2003, Raymond, the $300 million industrial conglomerate acquired a controlling interest in ColorPlus. This 75 year old company, spanning Garments, Aviation and Tools, is also a leader in Woolen Suitings. Raymonds with their international presence as acknowledged leaders in their field are well poised to take ColorPlus into the Global arena.
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When we launched ColorPlus, skeptical industry pundits predicted a swift demise of our brand. Some gave it as little as two weeks. Today, over a decade later, we have a presence in over 180 locations in South and West Asia and keen on going beyond. |
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